Please share your experience, which are the best practices for logo designing?

Don't reverse engineer. Preparation is key to a logo. It doesn't have to be perfect in terms of typography and certain colour codes but it does need to be thought out properly. Rather than waffle about my thoughts on logo design, look up Paul Rand, then after you've done that, look at this http://marissamayr.tumblr.com/post/60336044815/geeking-out-on-the-logo and it will give you some key ideas on how not to go about logo design.

i try to keep my logos simple ,,,

Tips for logo design is:

1. Be simple, dynamic and versatile

2. Be unique and menaingful

3. Don't underestimate color

4. Don't over innovative.

5. Work with vectors

Make your design simple.

use vectors for designing. i:e: Adobe illustrator.

Use Good and relevant colors, two to three colors are nice enough for the page.

use white space between the words. Do the meaningful and understand able impression of your design. avoid for over writting and extra colors.

1. Use an adequate program, eg CorelDraw

2. Create a symbol

3. Add text to the symbol trying different fonts

4. Move things around and experiment

5. Add colours

6. Add gradients, 3d effects, shaning, etc

7. Composition is the key

Edited October 23, 201312 yr by taklamakan

1. Research who the logo is for - target market - competitor logos.

2. Ask the client if they have any ideas / moods they would like to explore (ie get them to creat a montage of logos they like and logos they hate)

3. Where is the logo to be used - this will determine use of certain colours and size for web & print without hindering the design layout.

4. Font based logos are as good as icon & font logos - its all in the application.

5. Always create logos in vector format for use small or large.

6. Oranges, Blues and Reds are differcult to replicate in CMYK 100% when printing the logo (unless using Pantones) - Screen based logos are always brighter because they use RGB. Make the client aware of these before heading down this route.

7. Simplicity is sometimes better than 'guilding the lilly'.

8. Create a page of fonts, a page of colourways and a page of icons for the initial stage so that the client can pick out some elements they prefer to creat some initial ideas from.

9. Don't do too many - Clients get pannicked with too many ideas - plus most don't have the time. Aslong as you have a reason for your designs they usually will agree with you.

I am quite surprised that no one else has suggested this

 

One of the most important things you can do is not use a computer to start, the classic pen and paper will help you design many more ideas much faster than it can on computer, unless you are using a wacam or like tablet. Design lots, take the ones you like best and convert them to digital using illustrator.

There are no real rules as such!!! but i like all the simple ones!

Have a look at electronic brands: Sony, Apple, Samsung (I don't like this logo), Philips, Sharp etc...

Now have a look at fashion brands : CK, DKNY, French Connection etc..

 

Notice the differences? or are there any differences?

 

Notice the fonts clean and crisp easy to read and identify! most of them will have like an ICON aswell i think Sony have changed this very often throughout the years, Apple icon is the famous apple and so on for the rest...

 

A good read would also be Naomi Klein - No Logo,

 

Logo design looks like a simple subject but dig deeper and it has a long history.....

 

 

But...

Always work in vector, and yes if you can sketch an idea out on paper first it will make doing it on a design package a lot easier...

 

It also depends on the industry you are desigining it for? electronics? online shop? design agency? does it have to look professional? or does it have to look cool to reflect the nature of the business?

Agreed with the latter posts

 

While there are certain technical guidelines (vector, CMYK, etc), great logo design is built up of many factors - psychology, function, practice... As a rule of thumb, simplicity is key - especially if you're applying to the print world in terms of costs (i.e. colour). Some of the best and most recognisable logos are type only. Then again, alot of these are custom fonts and they have the financial backing for their branding to be a success. Yahoo is a good example. Maybe y'all like the new design, but I think it's shi

 

Alternatively, make it pretty and pay $5 for a logo on Fivver or whatever it's called. Then pay some more to have it redone

oh, all the experiences people have said here, to me, the most important is the meaning of the logo, you have to look at the logo design to understand it, it involves the image of the company, I think so. after hours of hard work I usually relax on friv

Jmarton1 - it seems like you're posting very gerneral questions all the time that you could google for, without asking for anything specific - are you trying to reach a post count or are you ever going to contribute to this forum?

you're very welcome to ask questions, but i don't feel you're giving anything in return and it feels a bit bogus. hopefully ym concerns are misplaced

There are a million ways I can tell you this, but, again, let’s keep it simple: Be simple! Point is that a logo is not exactly a testing ground for your illustration and typography skills. It is more a test of your design insight and presentation sense.

Here are some tips I want to share with you:

 

1. Learn what a logo is and what it represents
2. Know the rules and principles of logo design
3. Learn off other’s successes and mistakes
4. Establish your own logo design process
5. Learn the relevant software and complete the logo

 

Hope that can help you.

Hello!

for start, creating a good logo requires good understanding the client and his business. This is the most important thing not just about branding, but mostly about all the creative business out there. If you can understand someone's problem deeply, you can help them solve their problem just as if it was your own. And it's obvious that if you do something for yourself, you will do your best For the same reason it's important that you like and trust your client's business (and they trust you).

I would characterize good logotype as followed:

Simple

The typography is readable and clear. Consumer is able to understand the symbol also on small resolutions. The basic version is in one color and can be easily displayed on any background (eg white on black) No ****in rainbows!

Easily remembered

Basic version of the logo is easily remembered at first sight and easily reproduced by anyone (you know how to roughly draw logos like Nike, Adidas, Apple, Windows, Shell, IBM etc, don't you?')

Understandable
Yeah, I know it's sooo cool if you have three headed dragon ****ting yogurts as a symbol, but would people understand what it means, if it's for a grocery store?

Original

If the logo is a simple label in a circle, it can look good, but there are plenty of logos like this and the logo just won't stand out of the crowd. Create something interesting.

If we'd talked about the creation process itself:

1. learn as much as you can about the client, brand, business, target audience and competition

2. study the industry, learn about the topic as much as you can. get inspired, look for similar brands and realizations (but don't manage to copy).

3. turn off your computer, take a paper. brainstorm. draw rough sketches of any idea you got (as many as you can produce), you will select good ones later, now you just need to put something on paper, doesn't matter how silly they are. combine your ideas and create various derivates.

4. pick several good ideas and create slightly more complex versions of them. again, try various derivates and combinations, play
5. discuss with client. now you can turn on your computer and start in illustrator. create various digital versions of the ideas you picked, start playing with colors. discuss with client.

6. refine, repeat step 5

so much simple, isn't it?

I am quite surprised that no one else has suggested this

 

One of the most important things you can do is not use a computer to start, the classic pen and paper will help you design many more ideas much faster than it can on computer, unless you are using a wacam or like tablet. Design lots, take the ones you like best and convert them to digital using illustrator.

 

Good for "old school" designers I tried that method few times, unfortunately it didn't work, and as soon as I started drawing I couldn't wait to see how this would actualy look on screen and was forgetting that I have the pen and paper still on my desk...

Good for "old school" designers I tried that method few times, unfortunately it didn't work, and as soon as I started drawing I couldn't wait to see how this would actualy look on screen and was forgetting that I have the pen and paper still on my desk...

 

Definitely not old school at all, 99% of all great designs start out this way and forgetting to use or getting over excited to want to develop an idea further on computer is a designers biggest rope around the neck because as soon as you hit that computer, workflow slows down and ideas stop coming, you get to a point and then stop ,meaning you lack the ability to create more creative things.

one of the success of a company or the company logo design is optimal and it is important to the company's iconic I think. after the business trip away from my entertainment quotient with : friv

Five tips for logo design

1.Be simple, dynamic and versatile

2. Be unique and menaingful

3. Don't underestimate color

4. Don't over innovative. &

5. Work with vectors

Edited March 19, 201412 yr by onlline100

When designing for web and print, I like to adhere to a simple acronym:

 

K. Keep

I. It

S. Simple

S. Stupid

 

On a more educated note; confidence is a very important factor. Be brave with your design. The most important critic is you, so use this to your advantage and think from a different perspective. It is difficult to do, but if you're having doubts, ask someone for their opinion first.

Edited March 20, 201412 yr by jakdothtml

Clean and no shadows

Simple

First impact must be strong

Simple typography

Color: http://colorschemedesigner.com/

Only one answer "Illustrator"!!!

First of all, i would like to say that logo is a identity of our company/firm/organisation so it should be a unique and attractive. Attractive logo is easy to remember to people so it is a way of marketing of our product or a way of branding. According to the experts, our logo should be eye-catchy and colorfull means that can be easily recognize by the people. for the perfect logo designing first you should survey on the internet about your competitors and about their logos and then after finighing your research start your work on your campiagn. If you do not have knowledge about the designing of logo then you can also hire logo design uk firm for the designing of your logo in a perfect way.

• Understanding business concepts

Do research online regarding business domain, competition and services

Work on creative innovation

Then work on the designing