fisicx

Not sure it will get sorted. Until the AI bubble bursts cost will keep going up faster than inflation.

Nothing you can do about it. Inflation is part of cost of doing business. If they decide to migrate to a new host that's their decision. It happens millions of time every day around the world. I pay for a dedicated server. That way I retain full control and am able to spread the cost across all my clients. It works out far more profitable than a reseller account.

Price increases are going to keep happening year on year. Nothing you can do about it as hardware costs are going up as are building rents and utilities. Even software is getting more expensive. Tell your clients they need to pay more.

So this thread was always really about promoting Red C.

Are you still focusing heavily on traditional keyword research? No and I never have Has AI search changed the way you structure or write content? No Do technical improvements still make a noticeable difference for smaller sites? Yes! Are backlinks becoming more or less important in your experience? They have never been important. What’s one SEO tactic that used to work well for you but doesn't seem as effective anymore? They all still work well.

An app to do what? Is it something you want to monetise?

I used to run a 'websites for dummies' evening class. Apart from getting paid to teach it generated some decent leads. And I've done a 'fix your website' thing at the local library where people come and ask questions. Again, a useful source of leads. Everywhere has a tradesmans pub. Go there when the knock off work and you can pick up loads of work - you just need to be chatty. Getting out the house and talking to people still works. Those letters I used to write were followed up with a visit. Sit in their office and listen to them talk about their business. Nod and agree and the contract is pretty much yours for the asking.

Hi Charlotte and welcome to the forum. Spending money on marketing is a good investment. Back in the days when I used to build websites I wrote to hundreds of local businesses. Whilst most went in the bin it did get me a number of good leads. Trawling through Google Business Profiles can also generate decent leads. I paid for a billboard for a while - that made more than it cost. The trick on all of this was to sell business improvement not websites. I showed how to increase income for a small expenditure. But now I do custom plugins. Far more lucrative and less stressful. Don't have to deal with clients who don't have a clue about what they want.

There is an agency in London charges over £5000 for anything. Businesses pay because they think they are getting a superior service. What they are actually paying for are some expensive offices in the city. A freelancer could do just a good a job at a fraction of the cost. As an aside: almost everyone who tells you they do custom work and not use pre-made templates is lying through their teeth. Everyone uses templates. Nobody designs from scratch. The template they use might be coded in-house but everyone uses something on which to build the design. Most of the custom bit is CSS.

Take a complete backup of the files and databases of the sub-domain which you wish to move. Create a new cPanel account for the new domain. Upload the files and databases. Finding all the databases can be fun. Or pay your host to do it for you. I've got a fully managed dedicated server. Worked out far more cost effective than a VPS. I host about 20 sites for clients and that pays for the server.

Ask your server support to move the account. That way you won't lose anything.

Nothing wrong with templated. Using familiar layouts means people don't have to go hunting for products and services. They know where to look and what to expect. There was a test some time back where a major ecommerce brand split test their boring site against one with a more dynamic feel. The boring site converted way above the new design. If I can find the report I'll post it here. Then of course - there is whole discussion about what you mean by templated. Your own site uses a theme which is by default a template. You use standard form plugins and you use tailwind which is a framework. Your main menu is is about as standard as it gets as is your footer... Nothing wrong with anything you are doing but how far do you take the concept of custom v template?

Knowing the platform helps the designer as you can develop using features already in place without the need to additional code. And the design will depend very much on your target customer (and marketing plan) - fonts, features, colours and even site structure should align with you you want to sell to. So many websites are built based on the preferences of the owner rather than the needs of the customer. You did say it was for your hosting site so I assumed you meant hostox. Apologies if I got the wrong one. But as you now have a selection of designers to choose from it's all good. Not really sure I'm in it just to up my post count.

What platform are you currently using? Do you want to stick with this platform? Who is your target customer? Where is your target customer (your website is very confusing)? What is your marketing plan? This one is key as it drives the whole site design.

Google has lots of data abut the website. That being said, the output is never going to be of much use as many use alternate browsers and blockers. Server stats show around 70 visits per day. Analytics only registers about 20. Might be worth removing this element of the audit. The lighthouse test won't give you number of visitors - it's a performance measures. Unless I've misunderstood the purpose of the audit.