Jump to content
Sign in to follow this  
Kim Kiav

Does social media impove rankings?

Recommended Posts

It doesn't.

 

There are some benefits to be had from re-tweets and sharing (but you need to really know what you are doing and you need thousands of visitors) but in general you won't see any improvement in your ranking no matter how often or where you post.

Share this post


Link to post
Share on other sites

How can social media influence seo rankings?

 

Did you mean social media directly affecting search engine results position (serps)? Social Media IMO is online marketing not search engine optimisation, you can 'optimise' your tweet to increase the conversion but this will not adjust true serps (unbiased / incognito). There is slight 'maybe' here is some sort of residual authority, just as nofollow links still carry some sort of signal, just not the same as a full fat links.

 

Can social media affect the serps a user sees? Yes, being logged in to say Google or some other social media channel will often trigger some sort of difference in search results to the user, take for example the the difference between my screen shot and the OP on this thread, they got 'Peas & Beans' and I got 'Potatoes'.

Share this post


Link to post
Share on other sites

I'm going to say NO, it doesn't effect rankings directly but having active social profiles and a social fortress builds trust in the eyes of Google. Again though you should be looking at social in a different light, use it to drive traffic to your website and use things like Facebook ads. Doing all that can naturally help as people begin to share your content and link back to you.

Share this post


Link to post
Share on other sites

Social media has indirect influence on SEO. To answer your question, it doesn't influence rankings directly. But social media helps in getting more visibility and contributes in brand building, which later helps websites getting direct visitors from search engines.

Share this post


Link to post
Share on other sites

When you share your link plenty of times and your blogs gets huge number of retweets or likes then it affects in the ranking. Basically, you can connect to the specific audience on the social media and get a huge number of readers or visitors from the social networking sites. That incoming social traffic will help in improving the rankings. But, it may also drop the rankings if you do not use social media correctly and use inappropriate hashtags. So, make sure you're not performing negative SEO on the website.

Share this post


Link to post
Share on other sites

Hi,

 

Social media marketing and SEO are two intertwined strategies. Both are organic, inbound strategies focus on building an appealing identity that naturally attracts visitors. Since social media relies on high-quality content and a visible, strong brand presence, the efforts you spend on SEO can doubly improve your social media reach, and as most search marketers will tell you, your social media presence can greatly increase your search rankings.

Share this post


Link to post
Share on other sites

Yes, social media plays vital role in driving traffic to your website. Ranking is based on 3 factors. They are Organic backlink, referral backlink, and social media backlink. On these three factor social media brings instant traffic to your website.

Share this post


Link to post
Share on other sites

Yes, social media plays vital role in driving traffic to your website. Ranking is based on 3 factors. They are Organic backlink, referral backlink, and social media backlink. On these three factor social media brings instant traffic to your website.

Wrong, wrong, wrong.

 

Where do people get this sort of garbage information?

Share this post


Link to post
Share on other sites

It entirely depends what social media platform your referring to, as some have more benefit than others. It terms of building up referral links back to the site they're can be a benefit, Pinterest in particular is great for this !

Share this post


Link to post
Share on other sites

I have found that Social Media does have an influence in SEO ranking, but in an indirect way.



Look at it as a form of marketing the pages of your website with a link to entice someone to click on that link which will end up counting as visitor and improving your click rate which is one of the many ranking factors.


Share this post


Link to post
Share on other sites

Click rate is a tiny tiny ranking factor. It's easily manipulated so Google pretty much ignores all clicks, especially click bait from SM sites

Share this post


Link to post
Share on other sites

Social media is used to generate daily visitors in your websites. I also used social media to generate traffic for my website. Today you can see mostly peoples on Social media and when you post a link you got different visitors. This is one of the simple technique to generate traffic.

Share this post


Link to post
Share on other sites
2 hours ago, russellsandford said:

Yes, social media is good for marketing purpose these days. You can market your product or service through the social media page and then drive traffic to your website. To improve your website ranking the SEO of the website/blog should be done properly.

Wrong in just about every way. Social Media rarely works for marketing (it a saturated medium), it doesn't drive traffic and it has no effect on ranking.

Share this post


Link to post
Share on other sites

Create an account or sign in to comment

You need to be a member in order to leave a comment

Create an account

Sign up for a new account in our community. It's easy!

Register a new account

Sign in

Already have an account? Sign in here.

Sign In Now

Sign in to follow this  

  • Recently Browsing

    No registered users viewing this page.

  • Member Statistics

    • Total Members
      57,553
    • Most Online
      4,970

    Newest Member
    Skilton06
    Joined
  • Forum Statistics

    • Total Topics
      65,740
    • Total Posts
      455,352
×