After some consideration reading posts on here I figured a good basic list of resources would be good. Not sure if a mod will lock this so it can be updated at a later date, might be nice to stop the "what is this SEO" type posts but any other peeps using with GOOD tools feel free to chip in.
The Beginners Guide to SEO - Moz
Read this! And before asking anything, read this! Seriously, read it; covers everything from how search engines work to tracking success. 90% of your questions will be answered before asking anything.
Search Engine Optimization (SEO) Starter Guide - Google
PageSpeed Insights - Google
Yes, site speed is a factor, no quantity of keywords will fix these, this is 'SEO'.
Microdata - Schema
Mixed debate, personal favourite of mine, if nothing else have cool breadcrumbs under your listing.
Structured Data Testing Tool - Google
See what Google picks up from your structured data and clarify errors.
HTTP / HTTPS Header Check
A great way to see if the supposed 301 is real or if you're giving 302s instead.
Similar but also checks the number of redirects.
Learn SEO - Moz
Freaking great set of resources. If you're still stuffing keywords into titles and descriptions then you need to start here!
Canonical vs NoIndex - Moz
Yup, another Moz post but before thinking Canonical is a silver bullet read this.
XML Sitemaps: The Most Misunderstood Tool in the SEO's Toolbox - Michael Cottam, Moz
Worth a read, especially the consistency section.
News & Rumours
Google Algorithm Change History - Moz
Google PageRank & Algorithm Updates - Search Engine Roundtable
Link Spam In Forum Comments Work Very Badly (Thanks @Rich C)
I subscribe to this guy's email list. According to him, Google will begin using the mobile version of a page for search engine results, even if the search is performed on a desktop.
This could bring a lot of business my way, in terms of making sites mobile friendly. But I'm not a fan of Google dictating to the world how to create their websites. If this is true, then sites that are not mobile-friendly will disappear from search engine results pages.
I use Bing myself, but obviously most people still use Google.
Apologies if this is in the wrong place of the forum / has been discussed 10 millions before - I'm a web design noob so not sure what to search for.
A few days ago my site was struck off google for the search term 'Manchester Wedding Photographer'. A few days before that a new 'domain address'' appeared in search console (top address in the attached image). A coincidence? I have redirected this to my usual address however it has so far made little difference. I also recently added a few more pages to my site however the content and metatags etc are unique so I doubt this is what is penalising me.
I'm currently using Wix, which I know is universally despised, but I did at least have some presence on google until recently (varied between pages 8-10). I plan to move to wordpress, it's just finding the time. If I could rectify this problem in the meantime, that would be great.
I'd welcome all advice.