I'm always fascinated to see how a top 10 British attraction represent their brand online not just as a web designer but also as a customer from a user experience perspective.

 

Having gone to buy a couple of wrist bands today I noticed the Pleasure Beach have recently launched a new website (at least its new from what I saw last summer) and im curious what people think of the new site both as web designers and as users?

 

The site can be found here http://www.blackpoolpleasurebeach.com/

Edited March 23, 201214 yr by John Snow

you want a review of someone else's site?

you want a review of someone else's site?

Yep

why? It could be seen as spam, it could be seen as a competitor looking to malign someone.

why? It could be seen as spam, it could be seen as a competitor looking to malign someone.

Guess so, just fascinated as a British institution I dont think 'competitor' as its surely done inhouse

First impressions give no clear immediate idea as to what the site is actually about? Looks as though it might be an online gambling/bingo site or similar.

 

A clear call to action "save £10" but on what and where?

 

And just where is this pleasure beach? The only mention of Blackpool on the page is in the footer copyright text.

 

Overall I think it fails on many counts and fails to capture the spirit of what the pleasure beach is all about in Blackpool, FUN!

 

Just my opinion of course

its $hit..... good enough critic for ya?

Edited March 23, 201214 yr by alzer81

its $hit..... good enough critic for ya?

 

I will say this in it's defence - it does remind me of blackpool

I will say this in it's defence - it does remind me of blackpool

 

 

Lovin it

its $hit..... good enough critic for ya?

Nice positive review

Looks cheap, cheerful, seedy and nasty.

 

So yeah, a fair reflection of Blackpool, ha.

 

I personally wouldn't see the point in a fancy nancy slick modern super-cool website for pleasure beach.

To be fair, if there's one thing that site portrays magnificently, it's Blackpool.

I personally wouldn't see the point in a fancy nancy slick modern super-cool website for pleasure beach.

In all honesty we can say that about lots of things in the world.

zed, on 23 March 2012 - 09:47 AM, said:

why? It could be seen as spam, it could be seen as a competitor looking to malign someone.

 

Guess so, just fascinated as a British institution I dont think 'competitor' as its surely done inhouse

 

Erm... No... Look at the footer where it says who it is designed by and the link to the designers site.

 

The 1998 retro design is definitely very Blackpool.