Hi,

 

I'm trying to put a logo together for a training company. I've come up with the following concept, but something it not quite right. Can't quite put a finger on the problem.

 

I wondered if any of you guys could see any way of improving it. Its nearly there, but I can't see what to do to complete it and make it great.

 

Many thanks

 

Matt

Btw.. forgot to say it is a training company that will be working with teachers in schools.

try text in black and please find a more professional font!

more like this: the text usually goes on the right.

 

the circle in the hands looks nicer than a triangle - the roundness fits in with the rest of the shapes

text in black for some contrast with the shapes

text on one line - 2 lines with 3 circles looks strange

reduced the saturation of the blue - it was just too blue!

 

text is simply trebuchet (i plumped for a widely available font - it already looks better than the one you had

 

actually looks ok the other way round too

Edited March 10, 201115 yr by dap

Logo is alright but the text is ruining it for me.

Maybe try stacking or short form like ST?

Correct me if I am wrong but this is a logo not a header right?

You can't be serious? Is that Comic Sans??

 

The graphic concept you've come up with isn't too bad, it just needs refining. Dap makes a good point: the text should ideally be on the right of the graphic to give it balance.

 

Maybe try introducing a second colour, even if its just a lighter blue. Try Stanway and one of the links in the graphic as a different colour, so its like Stanway are the key link.. worth a go I reckon.

 

The typography is awful. Try a nice, bold sans serif font like Arial or Helvetica.

 

Hope this helps.

Edited March 10, 201115 yr by jay pick

Thanks for your help. I've made some changes based on your comments and come up with the following..

 

 

I think it is a definate improvement. What are peoples thoughts on this one?

 

Thanks

 

Matt

Btw yes it was Comic Sans - requested by client at the time. I have moved them away from that now.

Btw yes it was Comic Sans - requested by client at the time. I have moved them away from that now.

 

I like the second one you've done, big improvement

 

I work in design and it amazes me what fonts and colours some customers want to use! Some have no idea at all!

drop the colour fo rnow. drop it back to straight black and white until ur happy with the structure. then move on to the colour scheme. too many people get caught up and applying filters and gradients to there logo before actually finalising the layout of the logo. new version is alot better but would be better to see it in 2 tone 1st

drop the colour fo rnow. drop it back to straight black and white until ur happy with the structure. then move on to the colour scheme. too many people get caught up and applying filters and gradients to there logo before actually finalising the layout of the logo. new version is alot better but would be better to see it in 2 tone 1st

 

Words of wisdom. Always work in black and white. If you can't make a logo clear and balanced in one color, adding colors and effects is just polishing a turd.

 

As you have already discovered, Graphic Designers HATE Comic Sans. It really was made as a joke by the font's creator and should NEVER, EVER be used. If you wanted to go the handwriting route there are some really good handwritten fonts. /comic-sans-hate

 

Anyways, the second concept you posted is far better than the first. However, the gradient doesn't serve a purpose here (see words of wisdom above...) and the symbol is a step backwards.

 

The first symbol you posted had some nice curves and was a pretty unique shape. The version with the big square overpowers the text and removes the nice curves and shape. Go back to the first shape, refine it a little bit, it seems unpolished right now.

 

The font choice (Arial) is a better one than Comic Sans, but might be a bit too rigid for this application. You should go to the client and see what type of image/feel they are trying to project. Arial/Helvetica comes across as very old and corporate in most uses. I think something a little more playful (but not too much) is more appropriate. Perhaps a good Slab Serif (Archer, Rockwell) would work here. Or even a similar sans-serif font with a bit of character.

 

Keep at it, I'm sure you can figure it out.

Edited March 16, 201115 yr by porkchops

I saw the logo of your ideas are great but you have to believe that agood logo does not mean that a beautiful image. you should not tryto create a beautiful image, you should look at the meaning of the color and font selection appropriate. try working with text in boldfont is the image attached to it with the larger lines. I'm sorry because I use google translate, hope you understand and useful to you.