MineralMinds

I work for a company that had exactly this conundrum. Their answer - and in my mind the most fitting - is to have a core domain with contact info/ subpages for the country-specific offices. I would wholeheartedly avoid multiple domains, especially from a SEO perspective. You might be able to do more linking, but it will be splitting up your users in a very fragmented way. Moreover, unless the company is offering different services/products in different countries, there should be no need for individual sites, or to some degree even sub-pages. If they do offer different things, then it is good cause to create internal links within the main domain to the relevant country. also, keeping a core domain does not mean that you cannot have it track locations of users to adjust the site to the relevant language (for instance).

You can't go wrong with SEO Tools - it is super intutive and allows you to add other SEO tools to it should you want to move on to more sophisticated SEO tracking later on. Apart from that, Mozbar can be useful when bumbling around the web looking for quality links etc.

A/B testing is great if you want to try out different ideas for a client. It can seem pretty easy sometimes to stick to an idea and not really work out if it appeals to others as much as it does you. A/B is just a great way of simulating this to try and get some metrics on which versions are worthwhile pursuing.

Hi all I have recently started in web development and SEO. i am looking to improve my knowledge of these areas. As a side interest I am really keen to find out more about the diverse uses of blockchain. Cryptocurrencies are really interesting, but what more can be done with this technology? enforcement of regulations, medical services etc...

A/B testing is a great way to not only find out which design is more suitable, but also a great opportunity to develop new and interesting ideas that have not been done before. Depending on the goal, of course, it is great practice to have the first example as an extension of your already existing portfolio. The second split can be something new that you haven't implemented before - this is great for keeping up with new tech and trends, as well as showing clients and managers that your capacity to progress is there.