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Goals & Funnels

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Hi Group,

 

I'm trying to get my head around goals and funnels and how they work.

 

I'm reading the descriptions on Google and it's sort of making sense - can someone please explain the difference and what they actually acheive by setting them up.

 

Is it a case of seeing where your customers are going on the pages and where they exit?

 

Please clarify please people.

 

Cheers

 

Carl

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