I'm creating relevant blogs relating to my business niece like the one below which as images as well. But for the life of me I can't seem to work out what websites to place them on and to go about this, any advice or help regarding this matter would be greatly appreciated?
Please also read the blog and let me know what your personal opinions are, if it is suitable for SEO Backlinking?
10 Benefits of a Website Redesign
When was the last time you updated your website?
OMG, has it really been that long? How is it still functioning?
But seriously, what’s been stopping you? Maybe you’re concerned about the cost. Maybe you think your website’s doing just fine, think of your website like a car, it needs maintaining and someday replacing.
I believe that knowledge is power, so I want to show you a list of the top 10 benefits of a website redesign and what it can do for you?
More than you think…
1. Gain Trust from Search Engines
A blog that is consistently updated with valuable content will increase
Within the last few years, Google’s algorithms have been updated to focus more on content: the quality, how often it’s added to your site. A blog helps get potential clients to your website in the first place.
A blog page is another page that can be indexed by search engines; this means it another chance for your website to be found by people searching the web. If you’re employing the core tactics of good SEO and content marketing in quality blog posts to answer queries, then your pages may be displayed in search results which in-turn brings more traffic to your website.
2. Customers will Trust You More with an up to date Website
Think about fashion trends go in and out of style, website design does too. A website re-design will bring you in to the modern era. Your customers will trust you more, and you’ll reap the ROI.
3. More Exposure with a Responsive Design
Mobile Internet use is becoming more and more, outweighing Desktop Internet browsing, it’s more important than ever to have a responsive website for your business. Responsive websites allow for your site to be automatically resized fitting screens for Desktops, Tablets and Mobile Phones. This enables easy and convenient to browse your site. Responsive web design is also important from a SEO ranking factor.
4. Improved User Experience
A Website Redesign will help customs return to the site, an online survey stats if a site is difficult to navigate, as slow loading times, or is too complex to understand it is likely to leave a bad experience for visitors and this will cost you valuable leads, in fact the study shows that 88% of online visitors who have had a negative experience are unlikely to return to a site.
So a website redesign will remove all the obstacles that might drive a customer to one of your competitors.
5. Increased Social Sharing
Social Sharing gives your customers / visitors an easy way to spread the word about you. Take this situation for example what if someone is reading a blog of yours and they really like it, users tend to want to share amazing / interesting articles and videos through social media, in turn this will drive more traffic to your website just by having share buttons.
6. Faster Load Times
Fast loading times for a website will gain you higher customer satisfaction and better customer experience.
47% of visitors will expect a web page to load in 3 seconds or less
53% of visitors will leave a web page that takes more than 5 seconds to load
Can you imagine losing 53% of your traffic before your website page even loads!
Website Speed times have an indirect effect on your page ranking because, if your website is taking too long to load then the chance visitors will leave your website will increase which will have a negative impact on your bounce rate which obviously as knock-on consequences which is less likely to convert traffic in to customers.
7. Stronger Security (SSL Certificate)
An SSL certificate is layer of encryption to protect consumer’s private information / data, using an analogy of you using a security lock on your door. A website with “https” means that the website is encrypted. Google algorithm will give priority to a website that as this certificate installed.
8. Improved SEO (Search Engine Optimization)
Search engines and the way people are searching is always evolving, so keeping your website up-to-date will improve your SEO in helping you to rank as high as possible to engage with more consumers online. On average every year you can expect google to make anything up to 600 changes to their Google algorithm processes, while most of these changes are only minor it gives you a an idea why you should keep your website up-to-date.
9. Redesigned Website Changes with your Business
A reason why you would need a redesign of your website is because if it’s not kept up with the changes in your business, outdated information can irritate and even confuse your customers as it does not help them and bring value to them, so regularly-updated and informative websites will keep your customers coming back!
10. More Sales
I truly believe that customized, strategic, targeted website updates have the ability to improve your business ROI and there are case studies to prove it. When you get down to it, a website redesign is all about a) getting in front of the right customers, b) drawing them in, c) getting them to stay, and d) turning them into fans who spread the word about you to make you more known.
From all of the above information don’t you think a refreshed website design will improve your business performance? Save
Whats the general consensus of back links and other kinds of links?
How valuable are they?
I know that they have to be from related websites ideally, but beyond that how do you assess if it is a 'quality' link?
The reason I ask is that some of my clients competitors are doing better than they are, and these competitors don't have a links page (that I can see).
What are you favourite ways of gathering back links or quality incoming links?
Couple questions for you. I heard that a while ago there was a bit of a change on the way Google rates links. I know that if they are relevent then they are obviously better, but has this gotten even stricter?
Also I have been struggling to find decent link exchange websites, anyone know of any good ones? I don't want spammy ones if I can avoid it!