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Slogan writing DiziDesigns needs a slogan Rate Topic: -----

#1 User is offline   Dizi 

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Posted 02 June 2008 - 08:03 AM

KenV has been really nice and created me a new logo, which I am really fond of (thanks again) :)

Posted Image


Even though I think it would work without the slogan, I think it might be nice to acctually have one. This needs to represent me, my personality and what the site is. As it is just a portfolio site rather that a freelance site, it doesn't need to sell my serviced so be quirky if you want :) If you haven't guessed I am open for ideas for this slogan.


As a prize to the one I use can have a link to their site from DiziDesigns :)
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#2 User is offline   wizely 

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Posted 02 June 2008 - 08:29 AM

DIZI DESIGNS
Clearly passionate about multimedia


I just thought this sums up the image we get of you here on WDF!
The 'clearly' is there to counter-act the 'dizzyness' of 'Dizi designs'.
The 'multimedia' because I get the impression from your site you wouldn't want to be pigeon-holed as a web designer.
This slogan as a whole is short, clear and honest - yet a complete sentence. This is also to combat the 'dizi' image.

Sorry for being professional and not quirky - occupational hazard! ( ;) ) With my 'working hat' on I think you've already got quirkiness in the name and I'd go for balance.


[Great thread to start by the way :D ]
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#3 User is offline   headcoat 

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Posted 02 June 2008 - 09:53 AM

DIZI DESIGNS

"Dizi by name Dizi by nature."

That ought to get you lots of work.

:flm7:


ps only kidding i'll see if i come up with something...
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#4 User is offline   Badmotherz 

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Posted 02 June 2008 - 12:34 PM

Queen of multimedia or Princess if you have a smaller ego.
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#5 User is offline   Sono Juventino 

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Posted 02 June 2008 - 03:42 PM

DIZI DESIGNS
How Dizi are you?
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#6 User is offline   headcoat 

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Posted 02 June 2008 - 06:26 PM

not sure I can even start to match Wize's.

1 - DIZI BY NAME DESIGN BY NATURE

2 - MULTIMEDIA FOR THE WEB

3 - DIZZINGLY PASSIONATE ABOUT MULTIMEDIA

4 - THE ANIMATION STATION

5 - AN ANIMATION STATION

6 - DIZI BY NAME ANIMATED BY NATURE

7 - THE MULTIMEDIA STATION

:flm7:
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#7 User is offline   slowtwitch 

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Posted 02 June 2008 - 06:42 PM

Dizigned by Dizi
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#8 User is offline   MolotovRuss 

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Posted 02 June 2008 - 06:56 PM

100% 'Clearly Passionate about Multimedia'
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#9 User is offline   ElanMan 

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Posted 02 June 2008 - 07:33 PM

'Get busy with the Dizi'

Sorry, really crap at slogans :(
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#10 User is offline   Helen 

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Posted 02 June 2008 - 08:07 PM

If you were a Sooty and Sweep fan........ Izzy wizzy, let's get Dizi
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#11 User is offline   Alex_McI 

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Posted 02 June 2008 - 08:11 PM

elanman said:

'Get busy with the Dizi'


LOVE IT! :D lmao...
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#12 User is offline   Alex_McI 

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Posted 02 June 2008 - 08:18 PM

Sorry i would not know where to start i have tried thinking but i really can't think sorry...
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#13 User is offline   1christopher 

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Posted 02 June 2008 - 08:27 PM

Great design without the diziness
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#14 User is offline   Sono Juventino 

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Posted 02 June 2008 - 08:29 PM

Very good, Helen! Love it!
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#15 User is offline   headcoat 

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Posted 02 June 2008 - 08:35 PM

View PostHelen, on Jun 2 2008, 21:07, said:

If you were a Sooty and Sweep fan........ Izzy wizzy, let's get Dizi


classic lol.
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#16 User is offline   headcoat 

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Posted 02 June 2008 - 08:41 PM

Wize is ahead by a mile.

But for something a little more 'design' 'individual' I reckon Wize should go to work with the 'ANIMATION STATION'...it's got somethign though a way off yet.

'passionate about' sounds like everyone else trying or starbucks trying to tell us they care about coffee, contrived perhaps?

there ya go i dared to question the 'bible' ;-)))

i reckon dizi with your creativity displayed in those animations you ought to be looking for a brand a tad more 'trendy' and less provincial. come to the big city lol.

i'm no logo writer but somethggn with these or like these words

concept
animation station
design central
modernist
minimalist
the animation creation station

and so on, all sound a tad naff as they are but it's the IDEA i'm trying to get at, wize where's the words man!

:flm7:
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#17 User is offline   Rob 

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Posted 02 June 2008 - 09:19 PM

View Postwizely, on Jun 2 2008, 09:29, said:

DIZI DESIGNS
Clearly passionate about multimedia


View PostElanMan, on Jun 2 2008, 20:33, said:

'Get busy with the Dizi'


View PostHelen, on Jun 2 2008, 21:07, said:

Izzy wizzy, let's get Dizi


Those are my favourites so far. Especially liking Helen's! :pp

My issue with Wizely's is that I initially didn't get the Dizzy–Clear link and thought it was a bit of an "up yourself" slogan


My (first – without thought) attempt is: "You'd be dizi not to!"

On a more business level I'd say something like: "I may be Dizi, but your website is crystal clear." (can't quite get the right wording yet)
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#18 User is offline   Cabbage 

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Posted 02 June 2008 - 09:29 PM

How about

Dizi Designs
In a spin about Multimedia


Though I'm not sure if that sounds as if you don't know anything.. which would be a bad slogan :pp.
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#19 User is offline   MolotovRuss 

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Posted 02 June 2008 - 09:34 PM

Crystal Clear Multimedia ?
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#20 User is offline   Rob 

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Posted 02 June 2008 - 09:36 PM

"A whirlwind of creativity"
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#21 User is offline   ElanMan 

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Posted 02 June 2008 - 09:41 PM

'Spinning The Web'?
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#22 User is offline   tigerlabs 

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Posted 02 June 2008 - 09:43 PM

I can't think of anything to go with Dizi... :lol:

Sorry...
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#23 User is offline   tigerlabs 

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Posted 02 June 2008 - 09:47 PM

ok ok i got one!

DIZI DESIGNS
Dizi get's it done!

:D
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#24 User is offline   wizely 

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Posted 02 June 2008 - 10:23 PM

I don't think my slogan is the best here - not by a long shot!

Dizi can be quirky and highly personal (it was in her brief) and you guys have produced far better ones.

But, ever the giving, generous type - I wanted to start the ball-rolling with an 'educational' post and with a slogan that I could show some techniques I use in the 'real world'. And, dare I say it, I have helped shape some of your entries!

Of course I would actually follow the brief in the real world and be quirky!

So no, mine isn't the best - but I hope you read the explanations as they're useful things to bear in mind in a more 'business' environment. But if you ever have to write a slogan or even a headline for someone - it's always best to explain every aspect of it - especially if it has subtleties in it.

Oh... @Rob: The 'Dizi-Clear' link is an antonym to temper the impression that Dizi may be dizzy!!! Also don't forget the slogan is about Dizi the person (in this case) not the word 'Dizi' - and I think Dizi is "Clearly passionate about multimedia". It does sound a bit la-de-dah, but, like I said, this is with my 'working hat' on and I would recommend reinforcing professionalism under such a strong name with potentially negative conotations like 'Dizi' (i.e. dizzyness isn't a good trait in any business!).

So :pp !!!!
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#25 User is offline   headcoat 

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Posted 02 June 2008 - 10:45 PM

View PostRob, on Jun 2 2008, 22:36, said:

"A whirlwind of creativity"

is good

View PostElan Man, on Jun 2 2008, just after rob lol, said:

'Spinning The Web'?

is possibly even better.

wizeley - get what your saying about reinforcing the positive professionalism post use of the quite possibly negatively connutational (sp?) DIZI. good point.

thing is i don't think yours was espeically la-de-dah...the use of 'passionate about' if anything *can* come across as either

- cheap
- plastic..disney...corporational type thingie (see below not necessarily a bad thing)
- failed aspirational

it's a weird one - clearly you know what your doing but in the context of web design especially if an individual freelancer it doesn't quite fit and sounds contrived. just seems to say 'i'm trying a bit hard to show you i'm good here' for an unknown trying to make an impression it's perhaps lacking in confidence.

for starbucks to use them as an example, though i hate it, i can't argue that it doesn't work. in a bland americanised corporate context it's pretty damn good. i guess that's as they are established already and it works as a kind of subliminal we're passionate statement.

it'd also sound good on a cv or job application but not in dizi's context.

still the best so far and i'm probably going to great lengths to fight against it.

:flm7:
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#26 User is offline   wizely 

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Posted 02 June 2008 - 11:10 PM

View Postheadcoat, on Jun 2 2008, 23:45, said:

thing is i don't think yours was espeically la-de-dah...the use of 'passionate about' if anything *can* come across as either

- cheap
- plastic..disney...corporational type thingie (see below not necessarily a bad thing)
- failed aspirational

for starbucks to use them as an example, though i hate it, i can't argue that it doesn't work.


Good points - in fairness I did spend about 2 minutes on it (I wasn't getting paid!!!!), but you're right.

Starbucks? What is Starbucks? No, never heard of them! OK that's a lie - it's just I like good coffee, local businesses and interesting cultures that haven't yet been fully swamped by corporate america propaganda machines.

Can I submit:

DIZI DESIGNS
clearly mad about multimedia

As a revised version?

Then I can be quirky!

This shows how an oxymoron can create 'quirkyness' and make you stop and think. The 'mad' also sounds better with the 'multimedia' and gives the sentence better rhythm.

NOW THAT'S A WINNER!!!! ;)
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#27 User is offline   Bobbi-lee 

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Posted 02 June 2008 - 11:20 PM

View PostElanMan, on Jun 3 2008, 05:41, said:

'Spinning The Web'?

I reckon that ones perfect as Dizi makes me think of "spinning", and the play on the word web is great here!
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#28 User is offline   tigerlabs 

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Posted 03 June 2008 - 02:13 AM

DIZI DESIGNS
Spinning the Web of Creativity!

:D
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#29 User is offline   ErisDS 

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Posted 03 June 2008 - 07:04 AM

Possibly got all the wrong connotations but

"Designs that send you spinning".
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#30 User is offline   Dizi 

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Posted 03 June 2008 - 07:44 AM

Just so you don't think that I am ignoring this thread :pp

I am just keeping out of it as you are coming up with some great ideas and I'm loving the brainstorming that is creating other ones. I will let this thread run till the end of Wednesday and then take it from there :D
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#31 User is online   notbanksy 

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Posted 03 June 2008 - 08:06 AM

Dizi Designs
spun from pure inspiration
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#32 User is offline   Helen 

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Posted 03 June 2008 - 08:19 AM

In a spin
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#33 User is offline   rjdejong 

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Posted 03 June 2008 - 08:44 AM

- Dazzling beauty

- Disturbingly passionate about design

- Web Design Reinvented

GL with finding your slogan :)
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#34 User is offline   wizely 

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Posted 03 June 2008 - 08:46 AM

Let me stick my oar in again to help you with your creative words and Dizi get a good strapline out of you!
How about getting away from the word and looking at the person or what Dizi Designs does... er, design?!

Check out this strapline:

Quote

Firestone Tyres
Where the rubber meets the road


They sell tyres so they didn't focus on 'Fire' or 'Stone' even though it's a powerful image - it just has nothing to do with tyres!!!

You can of course use the word - but focus on the design not the meaning of Dizi:

e.g.

DIZI DESIGNS
good design has Dizi written all over it

Now go for it!!!! :D

[Added: rjdejong must've been writing as I was writing this!]
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#35 User is offline   rjdejong 

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Posted 03 June 2008 - 09:02 AM

Quote

[Added: rjdejong must've been writing as I was writing this!]


Hmm?


It's very tempting to create tongue tumbling slogans with a name as Dizi Designs :pp.
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#36 User is offline   wizely 

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Posted 03 June 2008 - 09:06 AM

View Postrjdejong, on Jun 3 2008, 10:02, said:

Hmm?
It's very tempting to create tongue tumbling slogans with a name as Dizi Designs :pp.


I was just writing "we should try focusing on 'design' and not 'Dizi'" to see what new ideas would come out - you added your last post before I finished and there you were - all about the design just as I was saying!

Thing is - these days it's all about straight-talking and not 'playing about' - a strapline has to mean something or people hate them! If you can get it to work on many levels but still be direct... well then you will be paid thousands in a big agency!!! I don't mean for this - Dizi said it's not a 'commercial' site so go for it! I just keep jumping all over this thread (groan!) to try to offer advice as you go along (probably shouldn't - it is Dizi's thread :( )
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#37 User is offline   headcoat 

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Posted 03 June 2008 - 10:49 AM

Thought on the use of the wrod 'spinning'.

Initially I loved the Spinning the Web one but then...

oh dear spin is a very negative word these days...of course it can mean whirlwind type spinning, but it also means 'to spin' as in manipulate the facts to onmes advantage, mr blairs favourite pastime a few years back.

My brain went ooh great spinngin the web then thought mmmm are you spinning me dizi...not so good.

sorry elan man don't mean to be negative.

keep brainstorming folks, i think wize is right we need to move it away from referencing dizi and reinforce the multimedia/web design/graphics - in other words what dizi does.

:flm7:
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#38 User is offline   ElanMan 

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Posted 03 June 2008 - 11:34 AM

If we move away from the word Dizi, aren't we, in effect, just creating a generic slogan for any web design/multimedia business?
Not that that's necessarily a bad thing but with a unique name like Dizi, a play on that word seems more logical (to me)
I freely admit I could be completely wrong! :)
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#39 User is offline   wizely 

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Posted 03 June 2008 - 11:41 AM

View PostElanMan, on Jun 3 2008, 12:34, said:

If we move away from the word Dizi, aren't we, in effect, just creating a generic slogan for any web design/multimedia business?
Not that that's necessarily a bad thing but with a unique name like Dizi, a play on that word seems more logical (to me)
I freely admit I could be completely wrong! :)


You're not completely wrong (well OK you are really!!! ;) )
There's already the word 'Dizi' in big letters doing it's job to create a strong brand. A strapline's job is to explain what that means.
If you hit upon the right slogan that sums up who Dizi is or what Dizi Design is all about then it's not generic. If you really can't find something different and specific about Dizi (we like to call it a USP) then, and this isn't the case - I'm just explaining, then it's Dizi Design that is generic and I may as well go somewhere else.

Find Dizi's uniqueness, put it into meaningful, yet catchy words... et voila you have an effective strapline!

I don't know what that evil so-called 'coffee' empire use as a strapline but is it:

"Twinkly American Money Beverages"?!!!!

"Dizi" has produced lots of ideas - dizzyness, spinning... But none are really about multimedia, design or websites - you have to work hard to get it to fit. That makes it either contrived or just space-filling.

Company name - who they are. Short description of what they are about. Imagery/design to back it up. Clear and simple.

That's a logo/strapline!

:D
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#40 User is offline   ElanMan 

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Posted 03 June 2008 - 12:04 PM

With absolutely no disrespect to Dizi, I think it is very hard to find a USP, no matter which business you are in.
In fact does any business really have a USP?
For example, the last thing I noticed was in the print industry where the 'green/ecological' ideology was used as a USP.
Now, a lot of print companies use this to sell their products and so it is no longer a USP.

By the way, I'm really enjoying this thread and I've learnt a lot! :)
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