susan123, on 17 December 2011 - 08:55 AM, said:
So re the last couple of posts. This is my understanding of what's been stated:
1. Even thought the actual page has no Page Rank (PR), the home page has a PR of 2. So this does have some value to my site, but it might be small. Is this correct?
2. There may be some value to my site if the Title Tag for the URL Link is correctly defined. Is this correct?
Thanks
Sue
It's all about context and quality of the baclink. Getting a link from a porn forum for my web development blog wouldn't help me. Getting a link from another respected blog would help a lot more - more value would be passed on because the niche's are very similar and users clicking on the backlink would be much more targetted - as they would already be on a web development blog.
When you;re getting reports back from your SEO company ensure you don;t get passed off with you've had an extra 10k unique visitors this month. It means nothing. YOu need to be asking how many of those visitors were actually potential customers, who didn't instantly bounce off (or leave) your website and had a good chance of converting - or buying something/contacting you.
I digress
Getting quality backlinks is only half of SEO. If your site isn't optimised to convert visitors into customers then all the backlink work will be useless. I had a bit of rank about this on my blog -
CRO for SEO Any SEO company worth it's salt should be performing CRO alongside any backlinking.