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Keywords and exact search? [keyword] "keyword", which to choose?

#1 User is offline   Reverie 

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Posted 11 December 2011 - 07:21 PM

Hi,

I'm a little lost about which keywords I choose to optimize my site. And that's because of the different match keyword options.

What is the difference between the 3 types, I mean type 1: nothing, type 2: [] type 3: "". That the keyword tools of google shows?

I have a keyword that is:
type 1: 2.400/month
type 2 []: 46/month
type 3 "": 140/month

And other which is:
type 1: 1.900/month
type 2 []: 28/month
type 3 "": 590/month

So, for which of them it worth for me to optmize? The type 3 "" means people that searched in google exactly: "keyword" using the quotation marks? Type 2 is people that searched the same thing without the quotation? And what type 1 is exactly?


I decided to put the title of my page exactly the type 3 "" that has 590/month. But at the same time the type 1 of the other has 2.400/month... I don't know if I chose right.

Does anyone understand this better?

Thanks.
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#2 User is offline   SeoInVogue 

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Posted 13 December 2011 - 06:41 AM

The first one is the broad match in this Google will return you the results which will contain the word in any order therefore it will be a broad search.

The [] is the exact search it gives the exact number of searches for the keyword in a specified order only.

The last one "" is phrase match is will match the keyword and if it's coming in a phrase it will give you the results.

TO have a complete idea read this https://support.goog...ltp&answer=6100
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#3 User is offline   Reverie 

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Posted 15 December 2011 - 05:28 PM

Thank you, I guess I could figure how it works :)
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#4 User is offline   apollo-articles 

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Posted 16 December 2011 - 10:31 AM

Focus on Exact, if it's a general keyword you want at least 600 searches (and check out the competition to work out if you can rank on the first page if you can't don't bother).

If it's a product name keyword go for at least 200.

Sam
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#5 User is offline   Cristebo 

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Posted 21 December 2011 - 09:41 AM

The best thing you can do is to concentrate on exact match, and after this, the variations and phrase will came naturally.
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#6 User is online   rallport 

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Posted 02 January 2012 - 10:03 AM

View Postvinny1, on 02 January 2012 - 09:59 AM, said:

Hi,

My suggestion is to begin with the keywords having less google competion and more number of visitors.Thanks alot.
[SPAM]


I reproted you for spam. Thanks babe :)
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