This is what I've come up with. Is it obvious it's supposed to be a scissors? Can you tell it says "t h c"? Those two areas can be tweaked, but is the idea itself a good one? What does it say to you?
They're trying to change their image to market themselves better toward women aged 25-40 and want a classier image. Their current logo and colours used are very saturated pinks and oranges, which to me seems more oriented with a younger market, hence the redesign.
Be interesting to read your feedback, thanks
Tom
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This post has been edited by tomsel: 27 September 2011 - 06:51 PM
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