richardtj, on 22 September 2011 - 08:33 PM, said:
I'm going to go in a totally opposite direction to the usual SEO on this one. This is a trending website and not something that people necessarily search for in the traditional sense of the word. I think you're on track with the Share idea, making that the point of the site and creating a buzz around the site- which will work. The downside is this site is slow, very very slow and I suspect it's served from Continental US. Optimise this site for speed, use a CDN and Sprite out all standard images (logo etc). Host this from a CDN. Site is still loading a fresh page even now. You could change out the wordpress super cache for W3Cache, which allows you to deploy via a CDN. Set up caching (read up on it), it'll shave 3-4 seconds off page load times. The reason I'm pointing to all this is it'll allow you to extend your visitor base outside contiental US and take it to other states as well, simply because page load times will keep your visitors interested.
Thanks! Very good point around the speed. I´ve been tweaking this quite much. The only graphical elements in the page are 1) logo, 2) background and 3) a sprite for the dropdowns, rss etc. The rest is pure css3. I´m also using WP super-cache and serving from Dreamhost. So it should ideally not be a problem.
But, I need to fetch the views/likes. Therefor, some page loads are very slow. If the page hasn´t been loaded for a while, the page is checking both Google analytics for hits, and Facebook for likes. Plus those goddamn social sharing counters are fetched externally in all cases through javascript calls. Page speed actually sais it´s not the server side things (fetching and calculating), but the sharing icons, plus the video(s). So I guess I´m a bit stuck.