[Chris Higgins]

Hi guys,

I work for a web design company, and we've got a quick SEO question that I'm hoping someone might be able to give some feedback on.

Our SEO company have e-mailed us to apologise for being so slack lately, and have said that "Google has declared war" and "SEO has been turned on it's head" because of this:

http://insidesearch....web-search.html

I've read the article, and I don't see it as being a total game changer, but SEO isn't really my forte. Is this change by Google enough to warrant essentially no contribution over the past 14 days by our SEO team?

Cheers,

Chris

[ayoungh]

I don't think that this would be a game changer in terms of the SEO done on websites everyday but just expands the possibilities for SEO. I don't think this warrants slacking on there part as this needs to be experimented with. There is no real evidence that this is going to completely alter the changes of normal SEO tactics.

Just my opinion from what I have learnt. I am not an SEO expert or have much experience with it.

Hope this helps in a logical sense.

[rallport]

Sounds like your SEO company are giving you the run around and/or taking the p*** out of you

SEO has always and will always be about quality and relevant content - that will simply never change.

The article suggests a relatively new way to link article content to a specific author - this will in no way affect any of the other SEO work a company can do.

I'd personally be very warey about any SEO company trying to to give me the run around with info that what you've been given.

Have you asked them why they think SEO will change so much?

[pandadoodle]

All I read into that is, keep posting new content and adding to your site to keep it relevant and upto date i.e blogging and so on. Nothing new if you ask me!

What did your SEO company promise or offer you to start with!?

[neil0wen]

Why don't you ask them why other sites now have better SEO than yours?

[Renaissance-Design]

They're taking the piss. Fire them, then take them to court to reclaim fees paid. Microformats are not new. Your money's better spent on really good copywriting and content strategy.