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Logo Pricing

#1 User is offline   Circles 

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Posted 11 March 2010 - 04:37 PM

What do/would you charge for a standalone logo design?
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#2 User is offline   davep 

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Posted 11 March 2010 - 06:01 PM

depends on
a) how good it is
B) how complex it is
c) how long it takes you to do and whether it's worth that to the client
d) if you include revisions/2-3 versions and print versions too
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#3 User is offline   Cre8ivdesign 

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Posted 11 March 2010 - 06:11 PM

Are you looking to get one done?

I charge about £150 on average for a stand alone logo design. This includes 2hrs amendment time.
Click link to see examples logo designer.

please excuse the state of the website I am currently in the process of doing it.

This post has been edited by Helen: 11 March 2010 - 09:22 PM
Reason for edit: Fixed the link

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#4 User is offline   Circles 

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Posted 11 March 2010 - 06:34 PM

View Postdavep, on 11 March 2010 - 06:01 PM, said:

depends on
a) how good it is
B) how complex it is
c) how long it takes you to do and whether it's worth that to the client
d) if you include revisions/2-3 versions and print versions too


So, taking the above into account, what would be your top and bottom rates, ball park?

Cre8ivdesign - getting a 404 on that page, I'm afraid ...
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#5 User is offline   Helen 

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Posted 11 March 2010 - 07:01 PM

Ball park figures....

Basic logo from £79 (that's for a simple text only logo)
Middle of the road logo between £79 and £129(icon and text)
Full colour illustration logo costs a lot more (£90 and upwards)

Personally I offer a minimum of 3 mocks and unlimited revisions

Are you looking for a logo, or are you trying to work out pricing for yourself?

If it's for yourself, you need to work out how much your time and skill costs and then work out how long it will take you to design it (including research, designing, revising, etc)
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#6 User is offline   Circles 

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Posted 11 March 2010 - 07:25 PM

Thanks for the figures so far, they've been helpful.

I'm trying to price up a design of my own for a client..interesting to note that you, Helen, include research time in your calculations..had never even considered this before.

Still interested in what the rest of you are charging, and how you're breaking down the cost :)
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#7 User is offline   Torrix 

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Posted 11 March 2010 - 07:48 PM

View PostCircles, on 11 March 2010 - 06:34 PM, said:



Cre8ivdesign - getting a 404 on that page, I'm afraid ...


remove the http(s) :D
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#8 User is offline   Circles 

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Posted 11 March 2010 - 09:05 PM

View PostTorrix, on 11 March 2010 - 07:48 PM, said:

remove the http(s) :D


Tried that, didn't work for me either..
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#9 User is offline   Helen 

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Posted 11 March 2010 - 09:09 PM

If you want to give me a brief background about the logo, I could tell you what I would charge.
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#10 User is offline   Torrix 

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Posted 11 March 2010 - 09:15 PM

View PostCircles, on 11 March 2010 - 09:05 PM, said:

Tried that, didn't work for me either..


both of them so it just starts www.
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#11 User is offline   Helen 

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Posted 11 March 2010 - 09:25 PM

The link has been fixed now (there was an extra http://) ^_^
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#12 User is offline   Circles 

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Posted 11 March 2010 - 09:48 PM

View PostHelen, on 11 March 2010 - 09:09 PM, said:

If you want to give me a brief background about the logo, I could tell you what I would charge.


I'll summarise the brief:

'Logo for a site offering coding services (primarily PHP). Simple design promoting the idea of quality over quantity, something that'll look good on a white background for printing invoices, and on a dark-coloured website background'.

Edit: Just realised that doesn't really give much info.. It's a logo design for an acquaintance, so I'll be charging a discounted rate. Have spent about 8hrs on the design so far, and come up with 3 alternatives.
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#13 User is offline   Circles 

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Posted 13 March 2010 - 04:42 PM

View PostCircles, on 11 March 2010 - 09:48 PM, said:

I'll summarise the brief:

'Logo for a site offering coding services (primarily PHP). Simple design promoting the idea of quality over quantity, something that'll look good on a white background for printing invoices, and on a dark-coloured website background'.

Edit: Just realised that doesn't really give much info.. It's a logo design for an acquaintance, so I'll be charging a discounted rate. Have spent about 8hrs on the design so far, and come up with 3 alternatives.


Still interested in what you'd charge for this, Helen :)
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#14 User is offline   Helen 

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Posted 14 March 2010 - 03:32 PM

Sorry..... have been really busy.... had a manic weekend! Does the logo have text only or text/image?
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#15 User is offline   Circles 

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Posted 14 March 2010 - 05:48 PM

View PostHelen, on 14 March 2010 - 03:32 PM, said:

Sorry..... have been really busy.... had a manic weekend! Does the logo have text only or text/image?
It's a text/icon combo :)
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#16 User is offline   zach21uk 

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Posted 18 March 2010 - 09:12 PM

For logo with text/icon combo i would charge probably between £40-60 (in pricelist on my site number is much lower, old,old price, ignore it).
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#17 User is offline   SEO Guy 

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Posted 27 March 2010 - 06:02 PM

I think £70-£100 is reasonable for a basic logo £200+ for a high standard one
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